Elaine Pritchard LinkedIn speaker and trainer

Making LinkedIn work for your business

Do you still think LinkedIn is just a place to store your CV if you are job-hunting?

At the Burton Small Business conference on October 11, Elaine Pritchard will take you through 15 tips to unleash the power of LinkedIn for your business or organisation.

Elaine said: “Many people are only using a fraction of the tools within the free version of LinkedIn. It can help small businesses in so many ways. You can connect with the influencers in your sector to help your business grow; raise your profile and demonstrate your expertise; cement relationships with your current clients and drive repeat business as well as generating new business leads.”

Elaine will also show you ways to measure the impact you are having through LinkedIn.

The conference is supported by Marston’s Brewery who are providing refreshments and a networking buffet lunch to close the event between 1pm and 2pm. Delegates will arrive from 9am and the conference will be officially opened by Mayor of East Staffordshire, Councillor Simon Gaskin at 9.30am. Read more about the event’s speakers here.

Elaine worked in the regional and national newspaper industry for 18 years before moving across to the internet publishing side of newspapers in 1999. As part of the Daily Mail and General Trust group she worked alongside early adopters of social media and content marketing and founded her own business, Caittom Publishing, in 2010.

She is a founder member of the Burton Small Business group, and was one of the #SmallBiz100 in 2015. For the last two years she has been one of the UK’s Small Business Saturday Champion – spreading the word about the national campaign and encouraging small businesses to get involved. In 2016 she was feature in the Burton Mail’s inaugural Inspirational 100 and she won the Business Networking Awards B2B Business of the Year award in 2016 and was runner-up in 2017.

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